Resonate User Interface
With the growing need in the investor communications market to include social media, Marketwired was the first in its industry to introduce a new platform, Resonate, that allows clients to distribute news to both social and traditional channels all at once. Resonate also integrates the social intelligence engine, Sysomos, allowing investors to monitor, analyze, and measure the impact of their posts. While the back-end of the platform is very complex, a clean and user-friendly interface was needed to make the submission process as simple as possible. The result was an uncluttered interface that was intuitive and unobtrusive for users to briskly complete their tasks.