EDA Summit Branding
The EDA Summit is a first of its kind virtual summit organized by Solace and dedicated to
event-driven architecture. The brand first needed to attract prominent leaders
in the industry to participate as speakers and the ensuing campaign needed to cater
to the tech community and stand out from the crowd to attract business leaders,
architects, and technologists to register for the event. The distinctive look
and feel created definitely met these goals and the easily recognizable brand instantly
set the tone of the success that the event would achieve.
total of over 3,500+ attended the virtual summit, which was a great milestone
for an inaugural event. The brand also received many compliments both
internally and externally regarding the polish and professionalism that it
brought to the event. The success of the EDA Summit also solidified Solace as
one of the main players in the industry and an authoritative voice in
event-driven architecture moving forward.